Tips for a Clean, Professional Instagram Aesthetic When it comes to presenting your company and your brand on social media, it is important to have a clean, professional look. While this is important for all social media platforms, it is especially important to keep in mind when creating and posting to your Instagram account, as […]

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How to Create Attention Grabbing Graphics with Canva​ A Few Tips to Create Eye-Catching Graphics in Canva When you are able to tackle successfully designing social media graphics for your own company or clients, you are able to accomplish many objectives: • Easily capture your audience’s attention • Effectively share your message • Engage with […]

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How to Get More Engagement on Social Media Tips and tricks for improving social media engagement! In today’s world, almost every marketing strategy includes, or should include, social media marketing. If you aren’t on social media, you should strongly consider re-structuring your marketing strategy to include it – as it is where the majority of […]

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How To Find New SEO Keywords Keep your targeted keyword phrases up-to-date, relevant & generating traffic The process of keyword research & finding new SEO keywords that represent your business is a fundamental part for various search marketing strategies. Whether you are primarily running pay-per-click (PPC) or paid search campaigns, or your goal is to […]

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How To Build An Online Auction Website With the recent advancements in the online E-Commerce industry, the auctioning process has evolved by eliminating the barriers of physical auctions. Now, anybody can bid for a product, anywhere without any limitation of geography, time, or even physical presence. Meaning? Your online auction website MUST  be user friendly, […]

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How to Improve Google Rankings Tips for improving Google Search Rankings Having a strong presence on the internet is important for ensuring current and potential customers alike find your website and auctions. If you don’t have a strong website that is properly optimized, it will not appear in Google’s Search Results. One of the most […]

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How to Make a Mobile Friendly Website Some quick pointers to walk through when optimizing for a mobile friendly website. Did you know that approximately half of your website visitors will be viewing your site on their mobile device? Having a mobile-friendly website is no longer optional! If your mobile visitors do not have a […]

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Photography Tips for Online Auctions Auction photography tips for your online auctions. What is the most important part of a lot listing in an online auction? Sure, the information section is important, and the contact information is too, but one of the most important things to have in your online listing is a good picture. […]

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Exploring LinkedIn: It does not have to be boring!​ LinkedIn is considered to be the largest business-oriented networking website geared specifically towards professionals. With its 500 million members in over 200 countries it is a great platform to network amongst other professionals far and wide. A well-written profile allows you to create an online professional […]

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The Benefits of Google My Business Listings Stand out from the crowd with Google My Business With so many businesses on the internet nowadays, it is hard to differentiate yourself from your competitors and win people’s business. One easy way to help your business stand out from the crowd is a Google My Business listing. […]

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Responding to Bad Customer Reviews How to Grow Your Auction Business Through Managing Your Reviews – Both Good & Bad Running a business is hard work and running an auction business can be even harder work. Auction companies are always moving… new auctions are always happening, products need to be constantly inventoried and recorded, and […]

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How to Use Google Search Console for my Auctions​ Google Search Console (GSC) is at the frontline of the battlefield when it comes to the search engine results page (SERPs). If you have a website presence, Google Search Console will be an amazing tool for you to utilize. GSC not only tells you everything you […]

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How to Attract Traffic to your Online Auction Looking to spice up your online auction strategy? We’re here to help with some tips and tricks on how to get the most out of your online auction! If you are looking to get people interested and excited about your upcoming online auctions there are many fundamentals […]

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Tools to Use When Looking for New SEO Keywords Three of Our Favorite SEO Keyword Tools The terms “keyword research” and “keyword optimization” get thrown around a lot, but how do you know what SEO keyword tools to use? With so many options out there, it can be tough to find the best tool to […]

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Offering Every Software & Service Your Business Needs Here at Auctioneer Software, we strive to bring you every service you could ever need from your auction software provider. We offer every type of auction software, custom website development, and marketing and SEO services! We believe that everything you need for your auctions should be available […]

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Make the most of your social platforms If you aren’t already taking advantage of social media for your live auction marketing, you are missing out! Social media is an invaluable marketing tool, regardless if you are hosting a live or online auction. With so many people checking in on their various accounts everyday, it is […]

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Information for your business and your customers User privacy has been a hot topic the past few years. Particularly since the Cambridge Analytica Scandal, users have been thinking a lot more about where their data is going. After all, people enter emails, birthdays, credit card information, and geographical location when shopping online, interacting on social […]

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Answering Your Questions About Online Auctions Online auctions are a great way to take your auction company to the next level! It’s normal that you will have some questions about online auctions and how they can best help your company. So, we are diving into some online auction FAQs to help clear things up! 1. […]

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Learn More About Auctioneer Software Looking for auction software or other auction services? You’ve come to the right place! Here at Auctioneer Software we offer a wide variety of software, marketing, and hosting services to ensure that all of your live and online auction needs are taken care of. We wanted to break down each […]

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Work Smarter, Not Harder with Auction Software You have been diligently growing your auction business, and you are trying to decide if your next step should be investing in auction software. It’s a big decision to make for your company, and it can be easy to question if you really need it. We are here […]

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Navigating a Live/Simulcast Auction with Ease Live/Simulcast auctions are a fantastic way to auction off real estate, machinery, and equipment to a large group of bidders. Because of the dual bidding capabilities, bidders from around the world are able to participate in a live/simulcast auction, creating a larger bidding pool and thus a higher final […]

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Software isn’t just for selling… When you have good online auction software you get a whole lot more than just a platform to catalog and host your auctions. You also get a ton of helpful information that you can use to learn more about your users and grow your auction company. When correctly applied, you […]

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Data Has Never Been Safer with Auctioneer Software In a data and online driven world, it can be concerning when we put so much of our personal information out on the web. Emails, addresses, credit card information, birthdates, and more…how do we know that our data is being respected and kept safe? How do we […]

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Build Your Social Media Following One Video At A Time Social media is taking auction industry marketing to a new level – so much ability and power at our fingertips! Social media provides opportunities to connect with people we might never have connected with before. When it comes to your online presence, there are always […]

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Maximizing Your Auction Efforts Online auctions open up the possibilities to sell a wide variety of items to a large audience all from the comfort of one single location – the opportunities are endless when it comes to online auctions and sales. Maybe you are new to online auctions and don’t feel that you have […]

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How To Celebrate Memorial Day During Covid-19 and Social Distancing Celebrating a holiday in the midst of the Covid-19 pandemic might seem like a little bit of a bummer. Generally, the summer holidays mean a BBQ with friends, or a day on the lake if we are lucky with Michigan’s weather. This year with social […]

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How to Stand Out from Your Competitors Has your auction company been struggling to stay ahead of the competition on a third-party provider? With so many online auction companies operating on the same platform, it can be hard to gain recognition and compete with big names. But it doesn’t have to be that way. Have […]

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Welcome To Our Team! We are thrilled to have welcomed Tony Truong to our Auctioneer Software and Spectrum Net Designs team in March of 2020. Tony has joined our talented staff of developers to help us with various projects. In order to get to know him a little bit better, we decided to ask Tony […]

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While people have always had the option to bid using their mobile devices, most auction sites haven’t been easy enough to navigate to make mobile bidding a pleasant experience. Afterall, who wants to be continually scrolling to find the item they’re looking for and zooming in and out on little lot picture? Now that there […]

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How Utilizing Online Auctions Can Help Your Business If you have been in the auction industry for a while, it’s likely that you are no stranger to online auctions, but if you are not running your auctions online, what is holding you back? Is it the fear of not getting as good results? Or maybe […]

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4 things you can do for your auction company when business is slow The COVID-19 pandemic has forced a lot of companies to slow down and work under much different conditions than usual. Without the normal flow of work, many businesses are finding themselves in a lull with a lot of time on their hands. […]

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Benefits for Buyers and Sellers Real estate auctions offer up so many advantages to buyers and sellers that they wouldn’t receive in a traditional sale. From avoiding a lengthy negotiation process to the ease of selling, auctions are truly one of the best ways to sell property. However, did you know that a real estate […]

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Getting The Most Out Of Your Social Media Account If you’re an auction company, you know how challenging it can be to have a large inventory of items that constantly change. Although some auctioneers specialize in one specific industry such as cattle and livestock, farms, vehicles, real estate, jewelry, or other items, it can still […]

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Taking Advantage of Facebook Marketplace Facebook Marketplace started in 2016 as a way for individuals to buy and sell items on their social media platform. Facebook took advantage of their existing messenger system to build a selling platform that met the needs of its users while competing with eBay for traffic. This feature of Facebook […]

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Search Engine Optimization in the Auction Industry Search Engine Optimization (aka SEO) has been around long enough that you have probably heard something about it. Simply put, SEO is the process of increasing your website ranking and visibility in search engines. When your website ranks higher, more people will find it when they search for […]

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Your Stats, Google Analytics, Console and More! Have you ever heard the term “Big Data” sounds like something made up right? We know…but it’s real! Big data by definition in the dictionary is, “extremely large data sets that may be analyzed computationally to reveal patterns, trends, and associations, especially relating to human behavior and interactions.” […]

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Marketing Manager Shannan manages our digital marketing, search engine optimization, social media marketing and Google services, for all of our clients as an agency as well as for our two companies. Shannan has experience in numerous business ventures over the past 12 years, interacting through several networking groups, and various volunteer work in the community. […]

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More than just auction software With Auctioneer Software, you are getting so much more than just tailored auction software. Our team is dedicated to providing you with a platform that specifically meets your needs, and with the addition of our other services you will have everything that’s necessary for a better auction company and auction […]

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