Livestock Auction Software: Maximizing Efficiency Taking your livestock auctions online presents a myriad of advantages that revolutionize the traditional livestock trading landscape.  The digital platform introduces unprecedented convenience, allowing sellers to reach a broader audience without geographical constraints. Online auctions facilitate efficient and transparent transactions, providing real-time bidding and pricing information.  This accessibility not only […]

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Social Media Engagement: Connecting With Your Customers In the ever-evolving landscape of digital connectivity, social media engagement stands as the linchpin for building meaningful relationships between brands and their audience.  From understanding the intricacies of audience preferences through analytics to crafting content that resonates authentically, the journey unfolds with deliberate steps. This blog navigates the […]

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Simulcast Auction Software Features Simulcast-style events have become a staple in the auction industry, seamlessly blending the traditional with the digital for a more inclusive bidding experience. While many providers offer simulcast auction software, we’re here to introduce you to a unique perspective—one that places your profits front and center. In this blog, we’ll explore simulcast […]

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Custom Auction Services: Tailored Auction Experiences Custom auction services offer a unique approach to auctions, providing tailored solutions that cater to specific needs and preferences.  In the dynamic world of auctions, one size rarely fits all, making custom services a vital aspect of the industry. These services are designed to optimize every facet of the […]

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The Power of Social Media Advertising for Auction Success In today’s dynamic auction landscape, the secret to achieving remarkable success lies in the realm of social media advertising. As auction houses navigate the digital age, the art of crafting effective strategies for social media advertising becomes an indispensable tool in their arsenal. This blog delves […]

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Understanding Auction Jargon: Bid and Sell With Confidence Welcome to our blog, where we will unravel the fascinating world of auction terminology. Whether you’re an auctioneer freshening up on terms, a farmer looking to sell your prized animals, or a prospective homeowner searching for the perfect property, understanding the language of auctions is the key […]

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Auction Marketing Metrics: Statistics For Success From Data to Dollars: Auction Marketing Metrics for Profitability In the fast-paced world of auction marketing, measuring marketing performance is crucial. Auctions require careful planning, targeted promotion, and effective execution to attract bidders, achieve optimal prices, and ensure success.  By measuring marketing performance, auction marketers gain insights into the […]

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If you are an avid, or even average, user of the internet, you may have run into the issue of clicking on a website that isn’t secure.  You’re happily scrolling away, checking out new websites, until you find a site that won’t let you see past the search engine results page (depending on your browser […]

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A strong online presence is more important than ever due to the rise in the popularity of smartphones. With millions of websites from across the world, it can be a daunting task to make your site stand out from the crowd. This is where search engine optimization (SEO) can be handy. SEO is the practice of […]

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Creating an Exceptional Real Estate Auction Listing. An auction listing serves as the primary way to showcase and market a property being sold. A great listing provides potential bidders with all of the essential information to bid confidently. The listing should include photos, descriptions, and any other relevant details about the property for sale.  A […]

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How to Maintain a Social Media Schedule If you’ve ever wondered how often you should post to your social media, you’re not alone! That is one of the most asked questions we hear from our marketing clients at Auctioneer Software! We also often hear that people have trouble maintaining a consistent posting schedule, which can […]

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How to Create Powerful SEO Content Powerful SEO Content Creation Made Easy! Doug R Thoma: — “Do as much as you can to establish yourself as an entity, in the sense of having a consistent brand across all your owned properties. For local businesses, this is social media, local listings, and domains & websites.” Let’s […]

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Utilizing Natural Language for Search Engine Optimization What language do you use when writing content and choosing keywords and key phrases for SEO? When creating content and choosing keywords and key phrases, it is important to think about how a person speaks and how they search in Google. While search engines like Google use robots […]

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Exploring LinkedIn Creator Mode Have you heard about Creator Mode – one of the newest LinkedIn features? If you are an auction professional who wants to connect and network with other auction professionals, LinkedIn Creator Mode is a great tool that you should start utilizing! While LinkedIn wouldn’t be the ideal social platform to market […]

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Lead Generation Campaigns for your Auctions Do you have a digital marketing strategy but aren’t getting the leads you thought you would from it? While marketing campaigns are great at creating brand awareness and generating content for your bidders, you might need a more specific lead generation campaign to bring in new customers. In this […]

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Yearly Content Audit – 2022 is Here! 2022 is here and its time for your yearly content audit! Now that it’s already the second week of the new year, it’s time to get serious about your content marketing strategy for 2022. Are you going to stick what you’ve been doing, or try something new? Before […]

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How to Avoid Holiday Hackers Don’t get hacked this holiday season! With the holiday season in full swing, it is important to beware of Holiday Hackers. Hackers take advantage of the busy holiday season when people are most distracted to access their accounts and steal and use their valuable personal information. Hacking typically increases over […]

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Tips for a Clean, Professional Instagram Aesthetic When it comes to presenting your company and your brand on social media, it is important to have a clean, professional look. While this is important for all social media platforms, it is especially important to keep in mind when creating and posting to your Instagram account, as […]

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How to Create Attention Grabbing Graphics with Canva​ A Few Tips to Create Eye-Catching Graphics in Canva When you are able to tackle successfully designing social media graphics for your own company or clients, you are able to accomplish many objectives: • Easily capture your audience’s attention • Effectively share your message • Engage with […]

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How to Get More Engagement on Social Media Tips and tricks for improving social media engagement! In today’s world, almost every marketing strategy includes, or should include, social media marketing. If you aren’t on social media, you should strongly consider re-structuring your marketing strategy to include it – as it is where the majority of […]

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How To Find New SEO Keywords Keep your targeted keyword phrases up-to-date, relevant & generating traffic The process of keyword research & finding new SEO keywords that represent your business is a fundamental part for various search marketing strategies. Whether you are primarily running pay-per-click (PPC) or paid search campaigns, or your goal is to […]

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How To Build An Online Auction Website With the recent advancements in the online E-Commerce industry, the auctioning process has evolved by eliminating the barriers of physical auctions. Now, anybody can bid for a product, anywhere without any limitation of geography, time, or even physical presence. Meaning? Your online auction website MUST  be user friendly, […]

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How to Improve Google Rankings Tips for improving Google Search Rankings Having a strong presence on the internet is important for ensuring current and potential customers alike find your website and auctions. If you don’t have a strong website that is properly optimized, it will not appear in Google’s Search Results. One of the most […]

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How to Make a Mobile Friendly Website Some quick pointers to walk through when optimizing for a mobile friendly website. Did you know that approximately half of your website visitors will be viewing your site on their mobile device? Having a mobile-friendly website is no longer optional! If your mobile visitors do not have a […]

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Photography Tips for Online Auctions Auction photography tips for your online auctions. What is the most important part of a lot listing in an online auction? Sure, the information section is important, and the contact information is too, but one of the most important things to have in your online listing is a good picture. […]

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Exploring LinkedIn Marketing: It does not have to be boring! LinkedIn is considered to be the largest business-oriented networking website geared specifically towards professionals. With its 500 million members in over 200 countries it is a great platform to network amongst other professionals far and wide. A well-written profile allows you to create an online […]

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The Benefits of Google My Business Listings Stand out from the crowd with Google My Business With so many businesses on the internet nowadays, it is hard to differentiate yourself from your competitors and win people’s business. One easy way to help your business stand out from the crowd is a Google My Business listing. […]

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Responding to Bad Customer Reviews How to Grow Your Auction Business Through Managing Your Reviews – Both Good & Bad Running a business is hard work and running an auction business can be even harder work. Auction companies are always moving… new auctions are always happening, products need to be constantly inventoried and recorded, and […]

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How to Use Google Search Console for my Auctions​ Google Search Console (GSC) is at the frontline of the battlefield when it comes to the search engine results page (SERPs). If you have a website presence, Google Search Console will be an amazing tool for you to utilize. GSC not only tells you everything you […]

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How to Attract Traffic to your Online Auction Looking to spice up your online auction strategy? We’re here to help with some tips and tricks on how to get the most out of your online auction! If you are looking to get people interested and excited about your upcoming online auctions there are many fundamentals […]

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Tools to Use When Looking for New SEO Keywords Three of Our Favorite SEO Keyword Tools The terms “keyword research” and “keyword optimization” get thrown around a lot, but how do you know what SEO keyword tools to use? With so many options out there, it can be tough to find the best tool to […]

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Offering Every Software & Service Your Business Needs Here at Auctioneer Software, we strive to bring you every service you could ever need from your auction software provider. We offer every type of auction software, custom website development, and marketing and SEO services! We believe that everything you need for your auctions should be available […]

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Make the most of your social platforms If you aren’t already taking advantage of social media for your live auction marketing, you are missing out! Social media is an invaluable marketing tool, regardless if you are hosting a live or online auction. With so many people checking in on their various accounts everyday, it is […]

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Information for your business and your customers User privacy has been a hot topic the past few years. Particularly since the Cambridge Analytica Scandal, users have been thinking a lot more about where their data is going. After all, people enter emails, birthdays, credit card information, and geographical location when shopping online, interacting on social […]

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Answering Your Questions About Online Auctions Online auctions are a great way to take your auction company to the next level! It’s normal that you will have some questions about online auctions and how they can best help your company. So, we are diving into some online auction FAQs to help clear things up! 1. […]

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Learn More About Auctioneer Software Looking for auction software or other auction services? You’ve come to the right place! Here at Auctioneer Software we offer a wide variety of software, marketing, and hosting services to ensure that all of your live and online auction needs are taken care of. We wanted to break down each […]

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Work Smarter, Not Harder with Auction Software You have been diligently growing your auction business, and you are trying to decide if your next step should be investing in auction software. It’s a big decision to make for your company, and it can be easy to question if you really need it. We are here […]

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