Extra Time on Your Hands?
4 things you can do for your auction company when business is slow
The COVID-19 pandemic has forced a lot of companies to slow down and work under much different conditions than usual. Without the normal flow of work, many businesses are finding themselves in a lull with a lot of time on their hands. In a culture that thrives on busyness, it can be hard to find a spare second to work on the ‘extra’ things that help to advance your company and build your brand. This extra time gives us the chance to focus on things that might be rushed through or forgotten about during a normal period. We want to share four productive things that you can do to for your company during this season.
1. Get Organized
How often do you feel like you are juggling a million things, bouncing project to project, meeting to meeting, and end up feeling like a tornado hit you? Take this time to organize your schedule, plan out any campaigns or future projects that you want to start, and come up with new ideas to make your auction process more efficient.
2. Build Your Social Media Presence
Maintaining an engaging and consistent social media presence can be difficult, especially if you aren’t a huge business that has a team of people constantly working on social media marketing. Use this time to come up with posts and campaigns, design graphics for your holiday posts, and work to build more followers. You can schedule everything out for the future so that you don’t have to think about it once business picks back up! This is also a great way to stay in front of bidders who are likely spending a lot more of their time on social media.
3. Start A Blog
Blogging is a fantastic way to provide value to your users and help with your rankings in search engine results. Come up with ideas to blog about, from
tips for participating in auctions or general posts about your industry. Write a few and post them live, then schedule the rest out so you have fresh content for the future!